Consume Swiss wine because :

• we defend national production
• vines are cultivated here since the Roman Empire
• 20th world ranking by the surface of its vineyards
• the Swiss drink almost double as much foreign wine (164 million liters) as they do of Swiss wine (89 million liters)
• the market share of Swiss wines has dropped to 35% in 2016

• wine is part of our social environment, culture and culinary habits
• two thirds or red wine consumed in Switzerland comes from abroad. Especially from France, Italy, Spain but also from vineyards of the new world
• the size of Swiss wine-growing area represents about 2% of the global wine-growing area
• there are about 33’000 producers, 2’500 of which are full time producers
• more than 85% of the surfaces are cultivated in integrated production, a fight that is both reasoned and reasonable